Dec
26
EU: Microsoft’s Last Stand Against Google’s Acquisition of DoubleClick
As we reported December 20, the last hurdle to Google’s acquisition of Doubleclick now rests with the European Union after obtaining approval for the merger in the United States.
One company petitioning against the acquisition is Microsoft. The NY Times has a copy of a leaked Microsoft document here (.doc) that details in dot points the case against the acquisition. One choice quote:
By acquiring the dominant provider of ad-serving tools that publishers use to manage and make their…
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